The OSP Blog
Stuff — and things! — we’ve been thinking about and working on.
Sharing our thoughts on product communication, strategy, and communication in and around technology.
Click the tags to see topic- or format-based collections.
A Communication Playbook to Grow Your Agency DrupalCon Prague 2022
An actionable, straightforward model for selling better by building trust with your prospects before they ever meet you.More
Writing Appreciation: Unpack the SPAC
Explaining financial technology to a dual audience of uninformed and in-the-know readers is hard. In this Writing Appreciation Corner, we see it done well.More
What is product communication?
OSP helps companies craft product communications—micro-messages about your product, technology, and solutions.More
Writing Appreciation: Respectful Skepticism
Expressing doubt or skepticism about a new technology without putting anyone down is a difficult tightrope to walk.More
The OSP Content Brief
Learn how Content Briefs help you be clear about your purpose and narrative before you start writing, and download our free PDF template to try it yourself!More
How we decide when a blog post is “done”
There is no such thing as a ‘perfect’ draft—so how do you know when you’re done? OSP uses a pre-publishing checklist to answer that question.More
Writing Appreciation: A Container Explainer
Today’s Writing Appreciation Corner highlights a container explainer pitched at just the right level.More
It Takes a Village: Creating the TYPO3 Guidebook
Channeling community knowledge and experience into an open source technology book was a privilege and a lot of hard work. We think the result was worth it. Yes, we’d probably do it again :-)More
Five Tips for Writing a Great Intro
Sometimes the first paragraph in an article is the hardest to get right. OSP shares five tips for starting strong and writing a great intro.More