Authentic Communication
How to improve communication for open source projects
Learn how to craft clear, compelling messaging for your open source project. Boost adoption, engage contributors, and build a thriving community with our proven framework.
MoreWriting a Positioning Statement: 10 Compelling Examples
A step-by-step process for using the OSP value map to write a brand positioning statement, with examples and a list of common mistakes.
MoreMastering the message: The OSP guide to product communication strategy for SaaS and tech
Create compelling brand messaging that resonates with your audience and drives business growth. Our 10 step guide helps you align marketing, improve audience engagement, and establish your product as an industry leader.
MoreThe 2025 B2B Brand and Product Positioning Framework
Learn the proven framework for B2B Brand Positioning. Build your value proposition and stand out in 2025 with expert strategies and tools.
MoreNew workshop announcement: Values, Voice, and Tone
Master how to communicate about your B2B tech with clarity consistency, and authenticity across all your channels and audiences.
MoreOSP, supporting Drupal Certified Partners
Discover how Open Strategy Partners supports Drupal Certified Partners through collaboration with the Drupal Association, helping agencies gain recognition, communicate value, and shape the future of open source technologies and communities.
MoreDevRel vs. Developer Marketing: A Guide to Key Differences
Discover how DevRel and developer marketing complement each other to build authentic relationships, support developers, and drive product adoption.
MoreMaster B2D Marketing: Key Strategies to Engage Developers
Learn nuanced strategies for effective B2D marketing that target developers as key decision-makers. Discover authentic communication, technical truth, metrics, and future trends for engaging this distinct audience.
MoreThe B2B Writer-Editor Relationship: A Guide to Productive Feedback Exchanges
Improve your B2B copywriting with a healthy writer-editor relationship: gracefully receive feedback, mindfully action suggestions, engage in respectful dialogue. We show you how!
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