DevRel
The Essential Guide: Best Practices in Marketing to Software Developers
Effective marketing to software developers can be challenging—they are particularly resistant to promotional content. Understanding their mindset will help you craft effective marketing strategies if you want to reach and influence a technical…
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Bridging the Tech-Biz Gap
Involving people from across your company to create outward communications strengthens internal communication and collaboration within your organization.
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DevRel in our DNA
Even though you don’t see the term "DevRel" in the OSP origin story, our founders have deep roots in developer relations.
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Marketing your project to increase adoption and grow community
Through the lens of technical communication, jam and Tracy look at marketing from an open source perspective and consider how you can apply well established techniques to help your project and community thrive.
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"Biz v Devs" - A story of cross-cultural communication
In this keynote address at DrupalCamp Poland, jam talks about how developer teams and business teams don’t always understand each other.
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Marketing your open source project to increase contribution
Heather McNamee provides practical takeaways to help you reach the right audience and open up productive lines of communication with your project’s users and community members.
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