The OSP Blog
Stuff — and things! — we’ve been thinking about and working on.
Sharing our thoughts on product communication, strategy, and communication in and around technology.
Click the tags to see topic- or format-based collections.
How to Write a B2B Case Study That Wins You Business and Influences Buyers
B2B case studies are the most effective sales and marketing assets to win new business opportunities. Learn how to use them to convince and convert customers.
MoreHow we Write and Edit at OSP. Podcast 01
In this episode, we share how we create empathetic, clear, and trustworthy communication through OSP’s unique editing workflow and Editing Codes.
MoreEmpathy in Practice
Empathy is critical to building a strong, productive organization. In this post, we begin exploring empathy and putting it into operational practice.
MoreTen Ways to Build Better Communications with Trust
Every piece of communication you produce might be your next customer’s first impression of you and your organization. In this post, I’d like to share ten practical tips to build trust into your communications. If we put actions like these at the core…
MoreWhy Case Studies are Important for your B2B Business
A compelling case study combines facts and experiences into a story. It is a vital, trust-building asset for your company. What do yours say about you?
MoreCommunicate, Connect, Grow, the OSP Origin Story
What we mean when we say we do "Authentic Communication," and how Open Strategy Partners got started.
MoreOSP Launches Podcast!
"Communicate, Connect, Grow" will help you be a more effective writer and editor, develop clearer strategic thinking, and we might have fun along the way!
MoreLeadership at the Intersection of Business and Open Source
Tracy Evans leads a panel of experienced leaders discussing how to can take the best of both worlds and run great organizations that make the world better.
MoreThe 10 Ways of Trust
Tracy explores why trust matters and provides ten practical tips to integrate trust elements into your communications.
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