The OSP Blog
Stuff — and things! — we’ve been thinking about and working on.
Sharing our thoughts on product communication, strategy, and communication in and around technology.
Click the tags to see topic- or format-based collections.
A Communication Playbook to Grow Your Agency DrupalCon Prague 2022
An actionable, straightforward model for selling better by building trust with your prospects before they ever meet you.
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Writing Appreciation: Unpack the SPAC
Explaining financial technology to a dual audience of uninformed and in-the-know readers is hard. In this Writing Appreciation Corner, we see it done well.
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What is product communication?
OSP helps companies craft product communications—micro-messages about your product, technology, and solutions.
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Writing Appreciation: Respectful Skepticism
Expressing doubt or skepticism about a new technology without putting anyone down is a difficult tightrope to walk.
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The OSP Content Brief
Structure: Our Not-So-Secret Superpower
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How we decide when a blog post is “done”
There is no such thing as a ‘perfect’ draft—so how do you know when you’re done? OSP uses a pre-publishing checklist to answer that question.
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Writing Appreciation: A Container Explainer
Today’s Writing Appreciation Corner highlights a container explainer pitched at just the right level.
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It Takes a Village: Creating the TYPO3 Guidebook
Channeling community knowledge and experience into an open source technology book was a privilege and a lot of hard work. We think the result was worth it. Yes, we’d probably do it again :-)
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Five Tips for Writing a Great Intro
Sometimes the first paragraph in an article is the hardest to get right. OSP shares five tips for starting strong and writing a great intro.
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