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09. June 2018 - Jeffrey A. McGuire

"Biz v Devs" - A story of cross-culture communication

DrupalCamp Poland | 9 June 2018

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In this keynote address, jam talks about how developer teams and business teams don't always understand each other. A lack of empathy can lead to poor communication, which makes it all worse. A culture of mistrust, blame, and lack of respect leads to slipped deadlines, product problems, and can "leak" into external communications. Communication techniques and frameworks help bridge the gaps with empathy. 

Watch the presentation 

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