Posts by Jeffrey A. McGuire
Jeffrey A. "jam" McGuire, Partner at Open Strategy Partners, helps organizations communicate and grow at the intersection of open source software, business, and culture. He connects the value and people behind the technologies to the people who need to know about them through inspiring conversations, keynotes, podcasts, and more. His approach to technology marketing—sharing the human context of complex technology solutions, and celebrating the expertise and success of their creators—has left its mark in business and open source communities over the last 15+ years. Open Strategy Partners helps you communicate the value of what you do to connect you with the people who need to know about it, and help you grow.
Empathy, Clarity, and Trust: The Cornerstones of a Successful Communication and Content Strategy
Discover how trust-centred strategies can enhance your digital communication efforts. Unlock the secrets to building credibility, fostering relationships, and nurturing customer loyalty.
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GRAM, the OSP editorial code. Podcast 14
How we create credible communication through one of OSP's favorite Editing Codes: GRAM
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ANTE, the OSP editorial code. Podcast 10
In this quick podcast, we discuss being clear about what you’re referring to in your writing with the editing code ANTE. There can be long rhetorical distances between whatever we’re talking about and the next “this, “that,” or “they” referring to it…
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Talking Writing/Editing Codes with Chris Fenwick. Podcast 13
Learn where the Editing Codes came from, their influences, and how we developed them at OSP.
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FUD, the OSP editorial code. Podcast 12
How we create positive and constructive communication through one of OSP's favorite Editing Codes: FUD
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DATE, the OSP editorial code. Podcast 11
How we create evergreen and accessible communication through one of OSP’s favorite Editing Codes: DATE.
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WHOM, the OSP editorial code. Podcast Ep 09
In this quick podcast, we discuss how we use the Editing Code WHOM to create clear, trustworthy, and targeted communication that empowers your reader.
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SPOCK, the OSP editorial code. Podcast Ep 08
In this quick podcast, we discuss how we use the Editing Code SPOCK to deliver clarity, maintain the reader’s trust, and help everyone’s communication live long and prosper as writers, editors, and readers.
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ACRO, the OSP editorial code. Podcast Ep 07
In this quick podcast, learn how acronyms help build your authority and stay concise, helping your readers learn more, faster. Why and how to use acronyms in your communications from the perspectives of the writer, the editor, and the reader.
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