Events & Talks
Better Communications to Bridge the Tech-Business Gap
The “Tech/Business Gap” is what we call the misunderstandings between the people building a technical product and the people who need to sell it.
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Words Matter: Battling Buzzword Bingo with smart (content) strategy and execution
Developers and marketers don’t speak the same language. At T3Con, we present the framework we use to help real-world technology-organisation communicate, connect, and grow.
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Marketing your project to increase adoption and grow community
Through the lens of technical communication, jam and Tracy look at marketing from an open source perspective and consider how you can apply well established techniques to help your project and community thrive.
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"Biz v Devs" - A story of cross-cultural communication
In this keynote address at DrupalCamp Poland, jam talks about how developer teams and business teams don’t always understand each other.
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Focusing on a Market for Joomla! ... but which one(s)?
In this talk, jam explores practical approaches that address the intersection of open source community and delivering business value.
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Marketing your open source project to increase contribution
Heather McNamee provides practical takeaways to help you reach the right audience and open up productive lines of communication with your project’s users and community members.
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