Open Strategy
Open Strategy
Writing & Editing
11.07.2023
Build a Product Adoption Strategy on Technical Truth
OSP's Value Map and Product Communications Framework creates clear, fact-based messaging to foster trust and empathy.
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Authentic Communication
Open Strategy
07.07.2021
How to Write a B2B Case Study That Wins You Business and Influences Buyers
We share our B2B copywriting know-how so you can create case studies that convert leads into customers.
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Open Strategy
Tools & Templates
Events & Talks
14.03.2020
Value Mapping: Building understanding, communicating the benefits of what you do
In this keynote address, Jeffrey A. McGuire talks about how to build and use the OSP Value Map.
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Open Strategy
DevRel
Events & Talks
09.06.2018
"Biz v Devs" - A story of cross-cultural communication
In this keynote address at DrupalCamp Poland, jam talks about how developer teams and business teams don’t always understand each other.
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Events & Talks
Open Strategy
11.05.2018
Focusing on a Market for Joomla! ... but which one(s)?
In this talk, jam explores practical approaches that address the intersection of open source community and delivering business value.
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